Case Study
Team building & gala dinnerA feel good team activity mixed with a Great Gatsby
themed awards evening dinner
The Opportunity:
For the second year in a row, we worked with the Southern Cross Health Society to deliver on the team building aspect of their annual conference, as well as the 1920’s styling for their awards dinner.
Since Eat My Lunch recently becoming a catering supplier, it seemed only fitting to present the collaboration of our Amazing GPS Race with Eat My Lunch. This not only added the CSR component to the event, but it did so through a company which they clearly already felt strongly about.
The Process:
The theme of the conference this year was ‘Being Well, Doing Great’, this was something we took inspiration from when planning the Amazing GPS Race – in particular, the CSR component.
We reached out to Eat My Lunch, a company who provides school lunches for kids who otherwise wouldn’t get one. Their goal is to ensure no child goes to school hungry, starting in our very own backyard.
By working with Eat My Lunch, we set up our Amazing GPS Race in a way which allowed those playing to really feel the difference they were making. Each time a team reached a certain number of points, they would receive a notification to let them know they had given 1 lunch to a kiwi kid in need, this carried on throughout the entire game – giving teams the chance to give up to 18 lunches each, making a total of 198 lunches for this event alone. The idea that points turn into lunches proved to be a great motivator for those participating in our Amazing GPS Race.
The game was set up to take the teams around Auckland’s CBD, giving them a chance to visit locations they may not have otherwise seen.
The theme for this year’s awards dinner was the 1920’s. Images of the Great Gatsby is probably the first thing which came to your mind, and you would be right. With a palette of black & gold, we treated the guests to a room filled with feather boa centrepieces, art deco stands lining the room, and gold runners to match the gold chairs.
We also hired a photo booth which was perfect for capturing photos of the guests and their outfits.
The Result:
The Amazing GPS Race with Eat My Lunch was a great success with the Southern Cross Health Society.
We could really feel the excitement from the teams when they chose their team names, as most of them related to the Eat My Lunch element of the race – for example Hunger Busters, Lunchtime Santa’s & Kai 4 Kids. The positive participation and feedback was rewarding for not only us, but also the kiwi kids who would benefit greatly from the 200 lunches they would receive.