A good conference theme can be carried throughout every touch point including visual design elements, topics, merchandise and can offer a sense of direction for your speakers. It must be aligned with your company or industry and be consistent with your brand image.

Theming is fundamental to the conceptualisation and delivery of every successful event–your theme sets the tone for the entire experience and drives all subsequent planning decisions. The theme is the first impression people will have of your event.

How do you choose a conference theme that is fresh, appealing and on brand? Try to formulate your theme in the form of a question, a statement, a challenge, or an idea. Select a theme that can be interpreted loosely, is relatively abstract and open to interpretation. 

Gala Dinners & Cocktail Functions

From high end black tie affairs to bringing back the 80’s we have you covered! It can be a great way for your attendees to get involved, while creating plenty of photo opportunities. 

An overall theme for an event can also create a great buzz prior to the event as guests discuss what they are going to go as and whether they can do joint costumes which can be great team building.

Brand activations can take form in many shapes today including in live and digital format. We can help to bring yours to life no matter what the brief is. We can help with concepting a theme, to executing through event styling or helping you to brand and theme a digital event. 

We know what it takes to create a highly impactful brand experience, one that delivers proof on a brand’s promise. We help brands do this through inspiring stories that engage their audiences with content that is original and effective.